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Arbor Day: The Role of Trees in Your Business As a business owner, you may not have given the trees and greenery surrounding your business a second thought—but you should! Studies tell us that the presence of trees, especially in otherwise urban areas, can do a lot to improve your business. In h... Read More

Getting to Know Your Customers We all know the importance of knowing your customers—their wants, needs and unique characteristics—but knowing how to do that may not always be clear. We hope to help make the task a little easier, however, with a few simple strategies you can start ... Read More

Physical Ads in a Digital World We are exposed to digital media today more than ever before. We use our phones, computers, tablets and TVs for just about everything from work to entertainment… and then some. With all this exposure to screens in our daily lives, physical advertising... Read More

More Than Just an Ad: How to Provide Value to Your Customers When it comes to providing for your customers, you know that what you sell (whether it’s a delicious meal or a helpful service) has to come with an added value that sets you apart from the rest. In today’s blog, we will be exploring ways to add value... Read More

Evaluating Advertisements: 5 Questions to Ask Yourself To gauge how effective your bench ad campaign will be before you actually start, there are a few simple questions you can ask yourself. The telling answers can provide you with an idea of what to expect and what possible changes to consider to improv... Read More

The 4 Biggest Ad Design Misconceptions Even if this is your first time designing an ad, you’ve no doubt heard countless pieces of advice from family, friends and colleagues in your industry—and naturally, you don’t know what to believe or where to start! With advertising—and newer, more m... Read More

Daytona Beach Businesses: Our New Year's Resolutions With 2016 and the end of another year just around the corner, you might be thinking about ways to ring in the New Year with a positive "bang" for your business. We are, too! In today's blog, we will be looking at five New Year's resolutions to help y... Read More

Boosting Relevance for Your Daytona Business As a business owner, you know that advertising isn’t just about selling or pushing new products—it’s about maintaining your image and staying relevant in consumers’ minds, too! In today’s blog, we will be looking at a few ways to achieve a successful... Read More

We’re Thankful For… With Thanksgiving right around the corner, now is a great time to reflect on what you’re most thankful for in life—family, friends, health and home are just a few! Read More

Boosting the Power of Your Deltona Bench Ad with 5 Online Strategies Today’s businesses are constantly told to “get connected”—to become involved with social media and create an active online presence. But how exactly can you do that? Read More